Esquire VS DA MAN

Barusan habis riset via chat WA sama beberapa temen cowok (dan cewek) tentang

"if I ask you "majalah cowok" what crosses your mind?"

You know what majority answer is?
PLAYBOY. That's number one most answers. Nggak kaget, sama sekali nggak kaget. Habis buka Google pun yang keluar entry sejenis kok:

Tentunya nama nama di atas muncul juga kok di jawaban temen-temenku, baik yang cowok maupun cewek. Kata lain yang keluar adalah "popular" "men's health" "Music & Guitar" "atletis" "cewek seksi" dan beberapa nama majalah tua yang hanya dia yang jawab (re: mas Arya) lol. But seriously, many answers came back and they are all quite reasonable and interesting.. like this one:

ANYWAY
It's safe to say that men have literature to read too, lol, nope joking. I mean, men have things to read too, even I think more categories compared to ladies': 1. Fashion, 2. Horoscope, 3. Lifestyle, 4. Beauty. CUMA EMPAT LHO MOSTLY CEWEK TUH BACAANNYA. Selebihnya ya cowok itu punya kategori lain: kesehatan, otomotif, teknologi, politik, fashion, musik, olahraga, game, dan tentunya CEWEK.

Not that I mean which one is more intelligent than which one ya (of course women are smarter lol) but then what I want to focus on is: how much men and masculinity have changed these days. It shocks me enough that some male magazines change the presence of female as their content from the sexy naughty consumable ones into a smart and loving page like this:

LOL look at the magazine name: GANLOB?! hahahaha, sorry, it's just me I guess. But anyway, ternyata bisa kan mengubah fitur 'cewek' dari yang half naked and appealing like the smart Chantal or Olivia Munn into a ..... ya smart looking like the celebs Syahrini dipakein blazer atau (almh) Julia Perez dengan business attirenya. No offense, it's just unique and interesting to me how men's magazines place women's figure as their content. Not to mention that, it all goes back to perspective and value.

Chantal for FHM

Chantal for Metro TV

Jupe for Sidang Skripsi

Other thing that shocks me is DAMAN. The fancy DestinAsian for MAN was just launched this year and bringing cool and spectacular event to celebrate their birth. Yang bikin kaget adalah: apa yang salah aneh beda dengan DAMAN.
Nih ya:

Itu homepage mereka lho. Coba kamu buka Homepage dari majalah dengan segmentasi sejenis: Esquire, FHM, CG, atau ya Playboy lah.... dan sejenisnya:

monmaap ni walau kaki kek laki, tapi heels di belakangnya lumayan mencerahkan 

TUHKAN? You get my point?
They are changin manhood and masculinity with different perspective. Hal yang sifatnya seksualitas dan segmen hobi tertentu (musik, otomotif, dan olahraga misal) jadi ke arah feminism.... fashion.
Nggak ada yang salah dengan cowok fashionable atau cowok stylish, NO NOTHING WRONG AT ALL. Personally I think it's a perspective worth looking at.

Menurut ChildrenNow, maskulinitas biasa diasosiasikan dengan kekerasan, kekuatan fisik, agresi, dominasi dan kegiatan olahraga. Intinya, yang LAKI banget itu ya sesuatu yang sifatnya keras dan fisik. Sementara yang Daman tampilkan itu.. soft sekali yaitu tentang fashion dan style. Again, I am not saying it's wrong, I'm saying it's unique and it really defines its readership.

BUT THEN ANOTHER UNIQUE THING HAPPENED. I think it's only because the magazine is new, but I'm not sure. My gay friends answered my question with the same answers as the straight ones; Playboy, FHM, Esquire and Fitness for Man. Nahlho, jadi apakah portrayal media sekarang belum diterima secara general dan menyeluruh untuk semua kaum lelaki yang sekarang pun terbagi bagi segmentasi serta karakternya (terlepas dari orientasi seksualnya).

Seru ya bahas media memang..
Seru, apalagi abis baca jawaban temenku yang ini:

I was like: