Why We Clap for the Wrong Things
Kadang aku mikir (kebanyakan mikir emang ya): kenapa ya, menjaga alam dianggap amal, tapi jualan handphone dibilang jenius? Strange world, isn’t it? We praise people who invent faster phones, smarter apps, shinier screens — and call them innovators . But when someone spends their life replanting trees or cleaning the ocean, we call them volunteers . It’s beautiful, yes, but also… kind of sad. Seolah-olah, doing good for the planet itu cuma bonus. Something you do after you’ve made enough money, after your brand gets big, after your company can afford CSR. Padahal tanpa alam, semua itu nggak akan ada. No oxygen, no phone signal, no market. Just silence. I've just even realised that the CSR-related subject in schools are highlighted for the kindness and charitable action instead. A bit shameful about it now. Tapi entah kenapa, kita hidup di dunia di mana value diukur dari profit , bukan dari purpose . Selling phones? That’s “innovation.” Conserving nature? That’s “charity.” --- May...